Tokyo Nights, Tokyo Lights: Fashion Health After Hours

May 18, 2024

In the city that never sleeps, Tokyo, Japan, there are always people on the move. There's a reason why there are so many visitors, and that includes meeting local ladies and getting to know them intimately. But did you know there are specific shops where you can mingle with local beauties on a very intimate level? Read all about fashion health shops in Tokyo.

Unveiling Fashion Health in Tokyo

In the colorful tapestry of Japan's adult entertainment industry, Fashion Health emerges as a prominent player, renowned for its provision of sexual health services. Fashion health is a type of adult entertainment business in Japan that offers sexual services without intercourse. Services such as massages, handjobs, and oral sex are provided in private rooms within the establishment. 

Originating in the vibrant era of the 1970s, these storefront sex establishments have woven themselves into the fabric of Japanese society, with their presence increasingly felt across the nation. The growth in popularity of Fashion Health has catalyzed the formation of designated enclaves, affectionately referred to as "Health Towns," nestled within bustling entertainment districts, offering patrons a plethora of options for indulging in their desires.

Comparing Hako Health, Hotel Health, and Deriheru

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Fashion health, hako health (box health), hotel health, and deriheru (delivery health) are just a few examples of the many health shops available. However, for those new to the scene, understanding the disparities among them can be daunting, as their names may appear similar. Below, we elucidate the differences among these establishments.

Fashion Health/Hako Health

Fashion health establishments represent a common form of adult entertainment venues akin to Japanese brothels. Also referred to as 'hako health,' indicative of their location within storefronts rather than providing delivery services, these establishments require customers to visit the shop, select their desired service package and lady, and enjoy the offered services. Unlike soaplands, they typically lack expansive bathing facilities in the playroom, featuring instead a bed and various adult toys depending on the permitted services and add-ons.

Hotel Health

Hotel health establishments offer a range of services akin to those found in traditional fashion health shops, encompassing activities such as kissing, body licking, oral intercourse, and more. The key distinction lies in the absence of a physical storefront; instead, these establishments typically operate from an office or reception area where girls await assignments to nearby hotels. At the reception, customers have the opportunity to select their preferred companion and services, along with covering the hotel fees, rendering the service relatively more expensive. However, patrons can relish a more leisurely experience, complete with a girlfriend experience and the option for multiple encounters or overnight stays with the chosen companion.


Deriheru, the shortened and more widely recognized term for delivery health, operates as a sexual health service where girls are dispatched to your location. True to its name, this service entails direct delivery of sexual services, akin to those found in traditional fashion health establishments, encompassing a girlfriend experience featuring kissing and oral sex. Similar to hotel health services, deriheru does not operate from a storefront; however, unlike hotel health establishments, there is typically no reception area. Instead, patrons either contact the shop directly or place orders online, with girls delivered straight to their residence or hotel. While hotel health services are typically confined to locations in close proximity to the office or reception, deriheru services extend to more distant locales.

Simulation of a Fashion Health Service

For beginners who might be worried about what they are getting into, here is a simple and easy to understand simulation of what a fashion health service will be like. Please note that not all fashion health services are the same and this simulation is what a typical fashion health service might be like and there will be differences between this simulation and real life.

Step 1: Booking/Walking In

Imagine yourself in the bustling streets of Tokyo, surrounded by neon lights and vibrant energy. You've heard about the fashion health scene and decided to give it a try. Using a dedicated app or website, you browse through various establishments, each offering a unique selection of services and girls. After careful consideration, you select a reputable fashion health club you want to visit. If there is a specific girl you want no matter what then booking ahead is recommended. If you have no particular preferences then most shops allow walk-ins although you may have to wait for your turn.

Step 2: Entry to the Establishment

Upon arrival, you are greeted by a courteous staff member who will explain the rules and system of the shop. You may be asked to present your ID as these are adult only shops. Some foreigners who can’t speak Japanese may have trouble communicating with the staff so make sure you study up on some basic Japanese or have a translation app handy. Alternatively, it's recommended to bring along a Japanese friend if you have one.

Step 3: Selecting Your Companion

Once it is your turn, you are presented with a selection of girls to choose from. Each profile usually includes photos and descriptions, allowing you to find the perfect match for your preferences. After careful consideration, you make your selection and choose how long you want the session to be and then pay upfront. Depending on the time you may need to wait in the waiting room for the cast members to become free so you can have your turn.

Step 4: Enjoying the Services

You are then escorted to a private room where moments later, your chosen companion enters the room. She introduces herself and you can both clean up where she then begins to pamper you with a range of sensual services. From soothing massages to intimate caresses, she caters to your every desire, creating an atmosphere of pure bliss and relaxation.

Step 5: Conclusion of the Experience

As your session comes to an end, a timer usually rings signaling the end or the girl or staff member lets you know your time together is ending and that it is time to clean up again and get ready to depart. Sometimes the girl may offer you her business card and ask you to visit again to enjoy the services.

Introducing Fashion Health Areas in Tokyo

Image Source: Google Maps

When it comes to fashion health experiences in Tokyo, three prominent districts stand out: Shinjuku, Ikebukuro, and Shibuya. Shinjuku boasts approximately 15 establishments, while Ikebukuro and Shibuya each have around 10 and 5, respectively. Additionally, smaller clusters can be found in Gotanda, Ueno, Kanda, and Okubo. 


Image Source: Google Street View

Shinjuku stands out as the ultimate destination for Tokyo nightlife, offering a wide array of options ranging from soaplands and health clubs to services catering to both men and women. Kabukicho, in particular, boasts the highest concentration of love hotels in Tokyo, along with an abundance of deriheru services. 

Of course, there are also several fashion health establishments.


Image Source: Google Street View

In Ikebukuro, you'll find a diverse array of adult entertainment options spanning across various genres like pink salons, soaplands, and health clubs. From sex clubs to reflexology and men's esthetic salons, Ikebukuro offers an extensive range of services, including a plethora of fashion health establishments.

Notably, Ikebukuro boasts a significant number of budget-friendly options where patrons can engage with young and charming fashion health girls for as little as 15,000 to 20,000 yen. Whether seeking a "super cheap," "standard," or "high-class" experience, Ikebukuro caters to all preferences and budgets.


Image Source: Google Street View

Shibuya boasts a diverse selection of adult entertainment venues, including soaplands, pink salons, and health clubs. Unlike Shinjuku and Ikebukuro, Shibuya is distinguished by its relatively small number of storefront sex establishments like pink salons and sex cabarets. However, the area thrives with dispatch-type adult entertainment services such as deriheru and hotel health, catering to the preferences of visitors seeking discreet encounters.

Cautionary Note for Foreigners Visiting Fashion Health in Tokyo

Tokyo, a sprawling metropolis, boasts a diverse array of fashion health shops, each with its own unique set of rules. To ensure a smooth and enjoyable experience for all parties involved, familiarize yourself with these helpful guidelines before embarking on your adventure.

Respect & Manners

Show respect to the staff, cast members, and fellow patrons by adhering to common courtesy and etiquette. Keep noise levels low and refrain from disruptive behavior to ensure a pleasant environment for everyone. Follow the instructions provided by the staff and maintain decorum throughout your visit. Always respect the boundaries of the girls and avoid any actions that they may not like.

Cleanliness & Consent

Prioritize personal hygiene by maintaining cleanliness before and during your session. Utilize the provided amenities such as showers or cleaning supplies as instructed. Trim your nails beforehand to ensure the comfort of the girls and prevent any discomfort afterward. Uphold these standards to ensure a pleasant experience for all parties involved.

Legal Gray Area

Understand that engaging in activities not permitted by the establishment's rules may lead to legal consequences. Comprehend the associated risks and adhere strictly to the regulations to avoid potential repercussions. Be aware that both customers and staff members may face legal consequences if caught by the police. Ensure compliance with the establishment's rules and regulations to stay on the right side of the law.


Prioritize your safety and well-being by choosing reputable and well-established fashion health shops. Exercise caution and avoid risky behavior to minimize potential dangers. If you feel uncomfortable or encounter any issues during your visit, seek assistance and consider leaving the establishment. 

Entry Restrictions

Ensure that you meet the minimum age requirement stipulated by the establishment to avoid legal repercussions. Remember that the legal adult age in Japan is 20 years old. Always carry your ID with you in case identification is requested by the establishment. Be aware that age restrictions are in place for legal compliance and must be respected.

Language Barriers

Consider potential language barriers and prepare accordingly by familiarizing yourself with basic Japanese phrases or utilizing translation tools. Clearly communicate your needs and preferences to the staff to facilitate a smooth experience. If possible, bring along a native or fluent Japanese speaker to assist in communication and negotiation. Be proactive in overcoming language barriers to ensure effective communication and an enjoyable experience.


Understand that full sexual services, such as vaginal penetration, are not permitted at fashion health shops. Be aware that negotiation for additional services may be possible, depending on the girl and the offers made. Approach negotiations delicately and respectfully, avoiding undue pressure or persistence. Remember that making the girl uncomfortable may lead to repercussions, including being asked to leave or being banned from future visits.

Recommended Fashion Health Shops in Tokyo

Tokyo is a large city and you may be bewildered on which shop to choose. Introduced below are some popular fashion health shops you can try out if you are in the area.

1. Madonna Hamamatsu-Cho Store

The establishment prides itself on offering a standard health club experience. Patrons can expect to enjoy intimate moments reminiscent of lovers, culminating in either a blow job or bare-bottom service. It is emphasized that all services provided fall within the girls' capabilities, with the exception of sexual intercourse. However, activities such as 69 sex and light fingering are permitted, encouraging patrons to take the lead assertively.


  • 105-0013 Tokyo, Minato Ward, Hamamatsu-Cho, 1-20-5

[Service Fee]

  • From 15,000 JPY for 40 min

[Opening Hours]

  • 11:00 am - 12:00 am



If you aren’t sure of whether the services or the girls are to your type there are short trial courses where you receive just a hand job or just a blowjob. However, the longer time frame you choose the more variety of services it includes in the basic plays. You can enjoy deep kissing, licking of the whole body, 69, and even playing with the balls. It’s up to you what you decide to choose!


  • 113-0034 Tokyo, Bunkyo Ward, Yushima, 3-39-1, Bunan Bldg. 5F

[Service Fee]

  • Health Course: From 10,000 JPY for 30 min
  • Mat Course: From 15,000 JPY for 50 min

[Opening Hours]

  • 10:00 am - 12:00 am


3. 11 Channel

This establishment operates as a full-fledged storefront, meaning there are no additional room fees incurred. Guests can enjoy our services worry-free, with our diverse cast of slim and fit individuals ranging from 20 to late 30s dedicated to providing pleasure. Among the array of offerings, patrons can experience deep kissing, raw fellatio, lotion blowjob, fingering, 69 within the specified time. It's important to note that the specific activities available may vary depending on the preferences and limitations of each individual girl.


  • 160-0021 Tokyo, Shinjuku Ward, Kabukicho, 1-13-4

[Service Fee]

  • From 7,000 JPY for 30 min

[Opening Hours]

  • 8:00 am - 11:00 pm



Tokyo is the capital city of Japan and holds the largest population in the country. To support the large amount of needs and to match the consumer there are a wide variety of fashion health shops in Tokyo you will be spoiled for choice. Fashion health shops are a uniquely Japanese type of brothel where you can get to know local beauties on a very close level.

PIJ Writer
PIJ Writer
PIJ Writer, a seasoned connoisseur in his 40s based in Japan, boasts an unparalleled depth of knowledge and experience within the vibrant landscapes of both drinking and gambling, alongside his well-documented ventures into various red-light districts. This extensive exploration encompasses not just the nocturnal delights of Japan's red-light areas but also its myriad of bars, horse racing, pachinko, and many others. Drawing on his firsthand experiences, he conveys the appeal and characteristics of Japan's diverse adult entertainment districts and his enjoyment of the nightlife scene through his writing for PIJ.

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